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Pricing with data. algorithms. discipline

Document your sales strategies

_Your team needs to know what is the plan so they can follow it.

_Think business objectives, customer’s industry and pricing model applicable to different customer segments.

Set the optimum price

_Each customer is different. Each project team has different skills. Costs vary. The prices you charge should also be different > calculate the optimum price for each project.

Keep track of your competition

_Who are you competing with? What quality do they deliver? At what price?

_Give everyone in your team the relevant competition data, when they need it the most.

An opinionated workflow.

A useful tool to implement Value Selling.


The single source of truth for your sales strategies and pricing.

A way to minimise decision making noise and biases in your price calculation process.